{"id":393,"date":"2017-04-18T08:19:17","date_gmt":"2017-04-18T01:19:17","guid":{"rendered":"http:\/\/vannamit.com\/?p=393"},"modified":"2017-04-18T08:19:17","modified_gmt":"2017-04-18T01:19:17","slug":"kinh-nghiem-chay-quang-cao-goolge-adwords-hieu-qua","status":"publish","type":"post","link":"https:\/\/khowordpress.com\/vannamit\/kinh-nghiem-chay-quang-cao-goolge-adwords-hieu-qua\/","title":{"rendered":"Kinh nghi\u1ec7m ch\u1ea1y qu\u1ea3ng c\u00e1o goolge adwords hi\u1ec7u qu\u1ea3"},"content":{"rendered":"

B\u1ea1n m\u1edbi b\u1eaft \u0111\u1ea7u ch\u1ea1y qu\u1ea3ng c\u00e1o google<\/strong> nh\u01b0ng b\u1ea1n ch\u01b0a bi\u1ebft c\u00e1ch l\u00e0m sao \u0111\u1ec3 ch\u1ea1y qu\u1ea3ng c\u00e1o tr\u00ean google<\/strong> \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c hi\u1ec7u qu\u1ea3 cao m\u00e0 gi\u1ea3m \u0111\u01b0\u1ee3c chi ph\u00ed cho m\u1ed7i l\u01b0\u1ee3t click. B\u00e0i vi\u1ebft n\u00e0y ch\u00fang t\u00f4i s\u1ebd gi\u1edbi thi\u1ec7u cho c\u00e1c b\u1ea1n c\u00e1ch ch\u1ea1y qu\u1ea3ng c\u00e1o goolge adwords<\/strong> \u0111\u1ec3 \u0111\u1ea1t hi\u1ec7u qu\u1ea3 cao nh\u1ea5t m\u00e0 \u0111\u01a1n v\u1ecb qu\u1ea3ng c\u00e1o c\u1ee7a ch\u00fang t\u00f4i s\u00e0ng l\u1ecdc ra.<\/p>\n

\u0110\u1ec3 c\u00f3 m\u1ed9t chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o adwords<\/strong> \u0111\u1ea1t hi\u1ec7u qu\u1ea3 cao b\u1ea1n c\u1ea7n ph\u1ea3i l\u01b0u \u00fd c\u00e1c v\u1ea5n \u0111\u1ec1 sau<\/p>\n

1. Ch\u1ecdn t\u1eeb kh\u00f3a qu\u1ea3ng c\u00e1o google adwords<\/strong><\/h2>\n

\u0110i\u1ec1u \u0111\u1ea7u ti\u00ean b\u1ea1n ph\u1ea3i c\u1ea7n t\u00ecm ra c\u00e1c t\u1eeb kh\u00f3a li\u00ean quan t\u1edbi s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5 c\u1ee7a b\u1ea1n m\u00e0 c\u00f3 l\u01b0\u1ee3ng t\u00ecm ki\u1ebfm t\u1ed1t trong th\u00e1ng b\u1ea1n c\u00f3 th\u1ec3 dung c\u00f4ng c\u1ee5 l\u1eadp k\u1ebf ho\u1ea1ch t\u1eeb kh\u00f3a KeywordPlanner \u0111\u00e3 \u0111\u01b0\u1ee3c t\u00edch h\u1ee3p s\u1eb5n trong \u0111\u00f3<\/p>\n

2. T\u1ea1o nh\u00f3m qu\u1ea3ng c\u00e1o google<\/strong><\/h2>\n

Sau khi t\u00ecm \u0111\u01b0\u1ee3c t\u1eeb kh\u00f3a qu\u1ea3ng c\u00e1o b\u1ea1n c\u1ea7n chia c\u00e1c t\u1eeb kh\u00f3a \u0111\u00f3 theo d\u1ea1ng nh\u00f3m t\u1eeb kh\u00f3a li\u00ean quan t\u1edbi nhau, sau \u0111\u00f3 m\u1ed7i nh\u00f3m t\u1eeb kh\u00f3a ta thi\u1ebft l\u1eadp m\u1ed9t m\u1ed9t nh\u00f3m qu\u1ea3ng c\u00e1o. \u0110i\u1ec1u gi\u00fap b\u1ea1n qu\u1ea3n l\u00fd d\u1ec5 d\u00e0ng h\u01a1n v\u00e0 gi\u00fap l\u00e0m t\u0103ng \u0111i\u1ec3m ch\u1ea5t l\u01b0\u1ee3ng, gi\u1ea3m chi ph\u00ed cho m\u1ed7i click chu\u1ed9t.<\/p>\n

3. T\u1ea1o m\u1eabu qu\u1ea3ng c\u00e1o tr\u00ean google<\/strong><\/h2>\n

Sau khi b\u1ea1n t\u1ea1o nh\u00f3m qu\u1ea3ng c\u00e1o b\u01b0\u1edbc ti\u1ebfp theo l\u00e0 t\u1ea1o m\u1eabu qu\u1ea3ng c\u00e1o cho nh\u00f3m qu\u1ea3ng c\u00e1o \u0111\u00f3, \u0111\u1ec3 t\u1ea1o \u0111\u01b0\u1ee3c m\u1eabu qu\u1ea3ng c\u00e1o \u0111\u1ea1t \u0111\u01b0\u1ee3c \u0111i\u1ec3m ch\u1ea5t l\u01b0\u1ee3ng t\u1ed1t b\u1ea1n c\u1ea7n vi\u1ebft m\u1eabu qu\u1ea3ng c\u00e1o l\u00e0m sao d\u00f2ng ti\u00eau \u0111\u1ec1 v\u00e0 m\u00f4 t\u1ea3 ch\u1ee9a t\u1eeb kh\u00f3a trong \u0111\u00f3.<\/p>\n

V\u00e0 m\u1ed7i nh\u00f3m qu\u1ea3ng c\u00e1o n\u00e0y b\u1ea1n n\u00ean t\u1ea1o kho\u1ea3ng 2-3 m\u1eabu qu\u1ea3ng c\u00e1o \u0111i\u1ec1u n\u00e0y s\u1ebd gi\u00fap chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o adwords<\/strong> c\u1ee7a b\u1ea1n \u0111\u01b0\u1ee3c \u0111\u00e1nh gi\u00e1 cao, c\u0169ng nh\u01b0 gi\u00fap b\u1ea1n t\u00ecm \u0111\u01b0\u1ee3c m\u1eabu qu\u1ea3ng c\u00e1o t\u1ed1t nh\u1ea5t thu \u0111\u01b0\u1ee3c nhi\u1ec1u l\u01b0\u1ee3ng click h\u01a1n<\/p>\n

4. Th\u00eam ti\u1ec7n \u00edch m\u1edf r\u1ed9ng<\/strong><\/h2>\n

Nhi\u1ec1u b\u1ea1n l\u00e0m qu\u1ea3ng th\u01b0\u1eddng b\u1ecf qua c\u00e1c ti\u00ean \u00edch n\u00e0y, ti\u1ec7n \u00edch n\u00e0y v\u00f4 c\u00f9ng t\u1ed1t khi b\u1ea1n l\u00e0m qu\u1ea3ng c\u00e1o google adwords <\/strong><\/em>s\u1ebd gi\u00fap m\u1eabu qu\u1ea3ng c\u00e1o c\u1ee7a b\u1ea1n \u0111\u01b0\u1ee3c n\u1ed5i b\u1eadt h\u01a1n c\u0169ng nh\u01b0 s\u1ebd l\u00e0m t\u0103ng \u0111i\u1ec3m ch\u1ea5t l\u01b0\u1ee3ng cho m\u1eabu qu\u1ea3ng c\u00e1o \u0111\u00f3. B\u1ea1n c\u1ea7n th\u00eam 4 ti\u1ec7n \u00edch ch\u00ednh sau:<\/p>\n

– S\u1ed1 \u0111i\u1ec7n tho\u1ea1i<\/p>\n

– Site link (link li\u00ean k\u1ebft trong website c\u1ee7a b\u1ea1n)<\/p>\n

– Ch\u00fa th\u00edch<\/p>\n

– Th\u00eam b\u1ea3n \u0111\u1ed3<\/p>\n

5. Ch\u1ea1y qu\u1ea3ng c\u00e1o Remarketing (ti\u1ebfp th\u1ecb l\u1ea1i)<\/strong><\/h2>\n

Sau khi click v\u00e0o qu\u1ea3ng c\u00e1o c\u1ee7a b\u1ea1n kh\u00e1ch c\u00f3 th\u1ec3 ch\u01b0a quy\u1ebft \u0111\u1ecbnh mua h\u00e0ng lu\u00f4n n\u00ean b\u1ea1n c\u1ea7n ch\u1ea1y them chi\u1ebfn d\u1ecbch Remarketing b\u1eb1ng banner, \u0111i\u1ec1u n\u00e0y s\u1ebd gi\u00fap b\u1ea1n t\u0103ng kh\u1ea3 n\u0103ng b\u00e1n h\u00e0ng cho b\u1ea1n<\/p>\n

Tr\u00ean l\u00e0 5 y\u1ebfu t\u1ed1t gi\u00fap cho chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o tr\u00ean google c\u1ee7a b\u1ea1n c\u00f3 th\u00e0nh c\u00f4ng hay kh\u00f4ng, b\u1ea1n l\u00e0m t\u1ed1t nh\u1eefng c\u00f4ng vi\u1ec7c n\u00e0y ch\u00fang t\u00f4i tin ch\u1eafc doanh s\u1ed1 c\u1ee7a c\u00f4ng ty, doanh nghi\u1ec7p c\u1ee7a b\u1ea1n t\u0103ng l\u00ean kh\u00f4ng ng\u1eebng<\/p>\n","protected":false},"excerpt":{"rendered":"

B\u1ea1n m\u1edbi b\u1eaft \u0111\u1ea7u ch\u1ea1y qu\u1ea3ng c\u00e1o google nh\u01b0ng b\u1ea1n ch\u01b0a bi\u1ebft c\u00e1ch l\u00e0m sao \u0111\u1ec3 ch\u1ea1y qu\u1ea3ng c\u00e1o tr\u00ean google \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c hi\u1ec7u…<\/p>\n","protected":false},"author":1,"featured_media":394,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[],"class_list":["post-393","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing-online"],"_links":{"self":[{"href":"https:\/\/khowordpress.com\/vannamit\/wp-json\/wp\/v2\/posts\/393","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/khowordpress.com\/vannamit\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/khowordpress.com\/vannamit\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/khowordpress.com\/vannamit\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/khowordpress.com\/vannamit\/wp-json\/wp\/v2\/comments?post=393"}],"version-history":[{"count":0,"href":"https:\/\/khowordpress.com\/vannamit\/wp-json\/wp\/v2\/posts\/393\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/khowordpress.com\/vannamit\/wp-json\/wp\/v2\/media\/394"}],"wp:attachment":[{"href":"https:\/\/khowordpress.com\/vannamit\/wp-json\/wp\/v2\/media?parent=393"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/khowordpress.com\/vannamit\/wp-json\/wp\/v2\/categories?post=393"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/khowordpress.com\/vannamit\/wp-json\/wp\/v2\/tags?post=393"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}